Ferrybank Motors

The Challenge

Established in 1967 Ferrybank Motors represents the Opel and Citroën brands in County Wexford providing the full and extensive range of both brands in new passenger cars, SUVs, and commercial and electric vehicles. They also stock a wide selection of premium used cars and commercials; parts and accessories and provide a full aftercare service.

For almost 60 years, they’ve proven to be a trusted local business with a loyal team. This impressive track record has led to the company repeatedly winning industry awards for their high-quality service and customer satisfaction levels.

Realising their payment facilities needed upgrading they were keen to find a solution to improving the company’s payment processes offering more flexibility and payment options to their customers.

The previous payment provider was the first port of call, but the proposal given was expensive and over budget. It was clear that the team needed to find a cost-effective solution, without compromising on functionality and features.  After a little research, they discovered Blink Payment.

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The Solution

Blink Payment offered new and additional features, beyond just upgrading the payment systems. It was decided to install a physical terminal in addition to the portal plan. The immediate benefit was the flexibility and options when taking card payments. The platform facility enabled staff to take payments from their desk without needing to use the card machine.

The payment link feature was also a game changer. Customers could now receive a secure link to make payments. They’d simply click the link in the e-mail or SMS and be taken to a Ferrybank Motors branded page to make their payment.

It’s been a year, and here’s what Ferrybank Motors management team have to say about Blink Payment’s customer service:

“The customer service from the offset was professional and very efficient. The changeover from our old system to the new system was seamless and that was due mainly to the excellent communication between Blink Payment and ourselves. Their customer service is contactable by phone, email or through the online platform. Their response is always quick too. Overall, Blink Payment has made our customer payment process more professional, diverse and user-friendly. We recommend them to any business considering changing their providers or indeed venturing into an online payment platform for the first time.”

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The Outcome

The difference has been night and day for the team at Ferrybank Motors. The flexibility of making payments online, in person, or by phone, securely and at a time convenient to their customers, has made the overall purchase experience easier and improved customer satisfaction levels further.

For the sales, service, parts and finance departments, the implementation of the online payment portal has been invaluable from system streamlining to efficiency.

“We switched to Blink Payment twelve months ago and couldn’t be happier with the service they provide.” - Zowie Curran, Financial Controller at Ferrybank Motors

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